Winter 2022 Campaign
Van Gogh Vodka was looking to develop a campaign for Holiday 2022 that would feature the brand's unique flavor expressions that will be utilized on and off premise, and increase the brand’s social footprint. The campaign objective was to encourage consumers to be the best holiday party hosts they can be and have fun with their friends, while impressing them with elevated cocktail recipes. Van Gogh Vodka also wanted to expand their communication beyond spirits by showing how else consumers can elevate their parties with Van Gogh Vodka, including culinary experiences, serving rituals and games. The campaign features a holiday kit for winners that participated in social giveaways that included a recipe card and punch bowl set.
Duties: Art Direction, Photoshoot Planning, Production
Photographer: Paul Quitoriano