Olivia, the nineteen year old founder of Liv Nut Free from New Jersey found me on Instagram and loved my hand lettering. She wanted a logo made for her nut-free bakery, which soon turned into packaging, and now a store front. It’s been so awesome working with her from the ground up on her business.
Olivia was set on using Tiffany blue — it’s her favorite color and she wanted it incorporated with her brand. I combined my hand lettering with a san serif font for an updated look. Olivia also wanted to incorporate the nut-free symbol, which is where the circle mark originated from.
Soon after the logo and brand came to life, I developed packaging for her cookie & cake mixes. They are sold on her website and on Amazon.